SmartRecruiters

You can afford a great strategy and creative, Virginia

SmartRecruiters impossible problem

  • How to get the Fortune 500 C- suite to see value in recruiting and people vs. just paying lip service to it?
  • No budget – had to create the case for marketing

Brass Ideas big idea

  • Brand passion point – hiring IS success. Despite the trend to technology, people really are the difference
  • Boil it all down to a compelling emotional idea that challenges the C suite to think differently – You Are Who You Hire
  • Create a video that is really compelling for about 1/3rd of what they typically cost

Results

SmartRecruiters are achieving their goal – signing up large enterprise clients.

“The work you did for us has had great results”

Bjorn Erikkson, CMO, SmartRecruiters

We'd love to help solve your problems.

Contact us

More problems solved:

Atlassian

Atlassian HipChat

Strategy, Digital Video, Outdoor, Banners

Worried looking young man in a green shirt speaks in a group therapy session for Siri users

Microsoft Mobile

Strategy, Digital Video

Jimmy Dean

Jimmy Dean

Strategy, TV